
Ninth annual fundraiser saw stories on CityNews, CP24 Breakfast, CTV Your Morning, CTV News Toronto, 680News, Etalk, OMNI and more
Holland Bloorview’s largest fundraising campaign ran from February 28 - March 7, 2025, raising funds to support the hospital’s most urgent and high-priority needs including: music therapy programs and cutting-edge research that help kids with disabilities move, speak, play, learn and grow. We kicked it all off with a gravity-defying visit from three caped superheroes who rappelled down the side of the hospital to bring surprise and delight to inpatient clients and families.
Participants wore their red capes for the entire week to help spark conversations about childhood disability and inclusion and to build an accessible, equitable and stigma-free world for kids and youth with disabilities.
The campaign saw a week’s worth of engaging stories featuring our clients, families and fundraisers in such media outlets including: CityNews Toronto, CP24 Breakfast, CTV News Toronto (March 3), CTV News Toronto (March 4), Etalk, Global News Toronto, OMNI TV, North Toronto Post, Toronto Star and more.